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Good Housekeeping Best Toy Award Winner
Just My Style Tinsel Hair Stylist

Kids have been making trips to the salon to try and get “fairy hair,” where strands of tinsel are tied into their hairdos. Now, they can try to get that — and other creative ‘dos — at home. This comes with different colors of tinsel and tools to weave it into their hairstyles, along with pony beads, elastics and other accessories. “She loved the tinsel, appearance of the packaging, and the overall theme of the toy,” one parent tester said. Ages 6+
RELATED: The Good Housekeeping Best Toy Awards
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Good Housekeeping Best Toy Award Winner
Disney Princess Carriage RC

At the Good Housekeeping Institute, we’ve seen remote-controlled cars, planes and even Godzilla, but this is the first time we’ve ever seen a princess carriage. “My daughter loved the remote control and creating imaginary scenes with the carriage and her dolls,” one parent said, while another said her kid appreciated the lights and sounds. Ages 4+
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If you have one (or more) fans of Gabby’s Dollhouse at home, this eight-room house will equate to hours of play. The GH Seal-holding set comes with a large starter brick to help them start building. It comes with almost 500 pieces, so we appreciate there are self-contained bags to make building each room easier. Their favorite characters Gabby, Pandy, MerCat and Cakey are also included. Ages 4+
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Good Housekeeping Best Toy Award Winner
Fingerlings Interactive Baby Axolotl

Axolotls are the animal of the moment, and every kid wants one as a “pet” to keep at home. This one lights up in water, interacts with your kid and even sings. There are a few different versions: purple Auggie and pink Alix, which comes with an inflatable pool. “My daughter loved that it swam and sang,” a parent told us. Ages 5+
RELATED: Axolotl Toys That Make The Cutest Gifts
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Craft-tastic DIY Glow in The Dark Charm Bracelets
Now 15% Off
Sweets and treats take center stage with this set, which lets kids make four different puffy charm bracelets. When they have designed their bracelet, they can even turn off the lights and admire their handiwork in the dark. The set comes with over 120 puffy charms and more than 244 puffy stickers for ultimate customization. They get to be creative and express their personal styles. Ages 6+
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Hello Kitty and Friends Sleeping Plush

These plush are big — 18 inches — which make them perfect to cuddle up to at night. “It’s so cute, big, soft, and huggable — and I love Cinnamaroll,” one 8-year-old tester said. You can get Hello Kitty, Cinnamaroll or Kuromi. Ages 6+
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Good Housekeeping Kids’ Book Award Winner
‘Ruby René Had So Much to Say’
Now 34% Off
This is for anyone who has a chatterbox at home: Ruby René is always weighing in on the class conversations, perhaps too often. Good Housekeeping Institute testes loved how the book didn’t try to dampen Ruby’s inquisitiveness, just direct it a little. Ages 4–8
RELATED: The Good Housekeeping Best Kids’ Book Awards
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Good Housekeeping Best Toy Award Winner
Goliath Secret Findees Magic Mailbox
Now 41% Off
If she’s a fan of surprise reveals, this has 10 things for her to unbox. She drops a letter through the slot, then gets a package! A parent told us, ““It was such a fun, extended surprise unboxing! And she loved that she could put it back together and repeat the surprise.” A 6-year-old tester said, “I love it the most when the toy makes the music and opens up.”Ages 4+
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Swatch Flik Flak Kids Watch

Flik Flak watches, which are sized for little wrists, make it easy for kids to tell time by including the minutes on the watch face. They come in a ton of fun patterns, too, and are water-resistant. Ages 3+

Kids love to personalize everything, and this RC lets them put their own personal style onto a remote-controlled car. It comes with 50 stickers, plus erasable markers that can be used, wiped off and used again. The markers can even be stored in the tailpipe! Ages 6+
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Crayola Light-Up Tracing Pad
Now 15% Off
This set has more than 100 images that kids can trace, and mixing and matching lets them make new creations every time. After they trace a basic sketch, they can color them in however they want. The set comes with one graphite pencil, 12 colored pencils, 10 tracing sheets and 10 blank sheets. You will need to add three AA batteries. Ages 6+
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Klutz Paint & Peel Jelly Stickers Craft Kit

They can dress up their notebooks, lockers and school supplies by making their own stickers! Using the included jelly paint, kids can trace the different sticker designs — or they can come up with their own — and then add embellishments like eyes or rhinestones. It comes with enough supplies to make 60 stickers. Ages 6+
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Good Housekeeping Best Toy Award Winner
Just Play HOLOBRITE Pixie Lantern

Now 50% Off
Our tester girls were fairly obsessed with finding and freeing the 5-inch pixie doll from this lantern, along with watching the digital pixie interact. First your kid inserts a key to meet the digital pixie with whom they can play games, adopt a pet or dance. (There are more than 200 ways to play digitally). Then the doll with long hair is revealed through the top of the lantern, and the play — both IRL and digital — can just keep going. Ages 6+
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Good Housekeeping Best Toy Award Winner
Naturalistas Icon Salon
Now 25% Off
Now her fashion dolls can have a hair salon, and she has a new excuse to play with their hair. This set comes with a Dayna doll, who can own the Icon Salon and invite other dolls in for a style session. It comes with a dozen hair-themed accessories, like a hairdryer, and a reclining chair. “My daughter is a doll lover, and this was her favorite,” said one parent after toy testing in our Lab. “She really liked all the pieces that allowed for imaginative play and going through the motions of getting hair done at a salon.” Ages 3+
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Ooze Labs: Soap & Bath Bomb Lab
Now 30% Off
This exciting DIY soap kit mimics a real science lab, so your 6-year-old can pretend she works at a bath products company. This STEM toy will help her learn about things like pH levels and acids while making real molded soaps and bath bombs. In total, it comes with 10 different experiments to play around with. Ages 6+
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Good Housekeeping Best Toy Award Winner
Skillmatics Guess In 10 Disney
Now 20% Off
We love the whole “Guess in 10″ line of card games, which work like twenty questions except, you know, players get 10 guesses. You take turns asking questions like “Are you an animal?” or “Do you wear a blue dress?” to guess the character on the card. Clue Cards can help. This one is obviously for Disney fans, there are others that cost less like Guess in 10 Animals and Guess in 10 Sports. Ages 6+
RELATED: Best Card Games
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Good Housekeeping Best Toy Award Winner
Barbie BarbieLand Mini Dreamhouse
Now 22% Off
It’s one of the cutest Barbies yet: She is just 1.5 inches tall and has an entire mini universe. Today’s 6-year-old girls love everything mini, and one parent told us, “She thought the toys and dolls were cute and loved that the house was a mini version of the regular-size Barbie Dreamhouse.” A bonus, said parents: These mini sets don’t take up much space! This house comes with a surprise box. Other collectible sets include a pet salon and a larger set with a house, camper, plane and boat plus three dolls. Ages 4+
Now 30% Off
Tamagotchi has been taken to the next level with Tamagotchi Uni. Now, in addition to allowing kids to care for a digital pet, they can connect to the “Tamaverse” where they can meet with friends, try on fashions and play games. They can even be worn as accessories. “I remember these from when I was a kid, and I can’t believe how much they’ve evolved,” one parent tester said. “My daughter can even have Tamagotchi playdates with her friend’s Tamagotchi.” Ages 6+
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Fashion Faces by Fashion Plates
Now 12% Off
Our kid testers loved swapping out different faces and hairstyles and coloring in different makeup effects to create new looks. Kids got real wild with their designs — one liked trying to put the facial features on upside-down! — and parents appreciated that the paper comes in a variety of shades to mimic different skin tones. Ages 6+

If you want to get them outside and active, you have to make it fun! A favorite lawn game of the Good Housekeeping staff, Flickin Chicken ups the silliness factor of a throwing game like cornhole until you can’t help but laugh. But be warned: These chickens bounce! Ages 6+

Marisa (she/her) has covered all things parenting, from the postpartum period through the empty nest, for Good Housekeeping since 2018; previously, she wrote about parents and families at Parents and Working Mother. She lives with her toy-collecting husband and daughter in Brooklyn, where she can be found helping out her team at bar trivia or posting about movies on Twitter and Bluesky.
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